In a world of mature people, innocence
still exists in the eyes of little children who embrace hope for a secure world
which they create with their parents as pillars of strength. This pure
innocence of children can only be reciprocated and protected with the
trustworthy aura of a mother and her promise to be there for them. This is what
I was reminded of through Aashirvaad Atta
on youtube and my heart melted as I could relate to it very well.
This is the kind of promise that aashirwad whole wheat atta offers. It
is sourced, packed and delivered hygienically because every relation deserves
purity and honesty and this reflects the brands love and respect for its
consumers.
There cannot be consumers who do not
appreciate this message that they are trying to convey through this commercial.
It is extremely heart-touching and soulful. The way the little girl and the
mother part and the determination with which mother waits with, in spite of the
rain is very warm. The audience feel the same emotions and get engrossed in the
ad, which is the proof of the sincerity the brand successfully conveys.
